One of 5 founding members. Developed and executed all marketing strategies and projects to launch and grow the company. Hired, managed and grew the marketing team.
- Developed and executed all company marketing strategies.
- Designed and developed the company’s brands, websites, user experiences, documentation, copy and content, marketing and email campaigns, product labeling and packaging, customer education and training programs, and partner/reseller programs.
- Managed SEO, paid search, digital media campaigns, newsletters, and social media marketing.
- Managed all of the company’s products (over 2,000 SKU’s).
- Managed all company press and media.
- Designed the user-experience and coded the front-end of Monnit’s sensor monitoring web portal and mobile app.